Liability of Foreignness: Determining Feasibility of Pfizer Entering Nigeria

Liability of Foreignness: Determining Feasibility of Pfizer Entering Nigeria intro For this make-up we ingest selected Pfizer, a North American pharmaceutic play along operating success broady in southeasterly Africa. To determine how tight it will be for Pfizer to do profession in Nigeria relative to South Africa, we get down considered the following: 1. Pfizer¹s product categories and its address for doing business outside the USA where its international wellquarters atomic number 18 situated 2. Pfizer¹s old experiences in Nigeria 3. The financial obligation of foreignness, based on the cage framework; this framework helps us define the Cultural, Administrative, geographical and frugal differences between doing business in the pharmaceutical vault of promised land in Nigeria as compared with South Africa. The report that follows contextualizes the findings of this interrogation (the obligation of foreignness) in Pfizer¹s international experience a nd approach. In addition, we have made a few recommendations to Pfizer as to how they could overcome these Å'distances¹ and the link to liabilities when they decide to commence trading in Nigeria. Company family of operations: Pfizer Pfizer: An Overview Pfizer Incorporated is a pharmaceutical company listed on the cutting York Stock Exchange. It currently ranks number one in sales in the world. The company is based in Manhattan, new(a) York City, with its research headquarters in Groton, Connecticut.

In South Africa, Pfizers head office is in Sandton, Johannesburg, with a strong sales magnate serving the entir e country. The products it is most well rec! eive for take: Lipitor (atorvastatin, used to lower blood cholesterol) Lyrica (pregabalin for neuropathic smart / fibromyalgia) Diflucan (fluconazole, an viva voce antifungal medication) Zithromax (azithromycin, an antibiotic) Viagra (sildenafil for erectile dysfunction) Celebrex (celecoxib, an anti-inflammatory) The generic wine variation of Pfizer, Pharmacia, launched in South...If you want to get a full essay, methodicalness it on our website: BestEssayCheap.com

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